Innovation consultancy

Client: (Undisclosed) – USA 2017
Jonas v. Stedingk capacity: Innovation Strategy Consultant

This project is part of Jonas von Stedingk’s portfolio of Innovation and R&D Support projects. Jonas von Stedingk advised on strategies to energise the innovation processes of a single-product company. The client’s product had enjoyed a long success and it was time to develop new applications for their Intelectual Property assets.  It included studies in how to make appropriate use of social media participation through the whole New Product Development process, from ideation and R&D to testing, internally and externally. It also looked at the pros and cons of Stage Gate systems.